It starts as a mess.
Leads arrive through the website, email, DMs and voicemail. Someone has to read every one, guess what matters, then copy it somewhere else.
I’m Christer, an AI & automation specialist. I connect the tools a business already uses so leads get answered, data stays in sync, and the repetitive work runs itself.
Built on the tools your team already uses
Leads arrive through the website, email, DMs and voicemail. Someone has to read every one, guess what matters, then copy it somewhere else.
Each channel feeds a single workflow. Nothing sits in a forgotten inbox, and nobody copies and pastes.
Claude labels each lead by urgency and job type, so the no-heat call jumps the line and the price question waits its turn.
The owner gets a text for emergencies, every lead is logged, and replies are drafted and waiting. The hours go back to the actual job.
Before automation, I ran projects and client services. I know exactly where a week’s hours disappear: copy-paste, chasing updates, answering the same question twice. Now I build the way out.
An n8n workflow that reads every incoming lead and labels it by urgency and job type, so the furnace-out call never waits behind a price question.
A website chatbot that quotes custom jobs on the spot, with materials, finish and install itemized, and captures the lead 24/7, even after the shop closes.
Instant estimates for glass shops, closet makers, countertop fabricators: anyone who quotes by size, scope or material.
A portfolio piece: a patient booking and clinic management system, designed end to end around a dental practice in Malasiqui, Pangasinan, Philippines.
No big-bang rollouts. Every build runs quietly beside the real process until it has earned trust, then it takes over.
Walk me through a normal week. We find the tasks that repeat and the ones that hurt.
I draw the workflow before I build it, so you see every trigger, decision and hand-off.
It runs beside your current process, on real inputs, and we compare the results.
Plain-language notes and a walkthrough. Your team owns it, and I stay a message away.
The platforms I’m certified in, the AI that does the reading, and what I use to ship the screens around it.
I’m an AI and automation specialist based in Edmonton. Before this, I worked in project management, client services and tech coordination: the jobs where you see every dropped hand-off and every hour lost to admin.
Now I build the systems that catch those hand-offs. I like plain workflows that a team can understand, test and trust, and I’d rather ship something small that works than something clever that nobody uses.
I’ll tell you honestly whether it can be automated, and what it would take.
A few quick questions, about two minutes. I read every answer myself.
christerreyestrada@gmail.com